Gordon Borrell to Kick Off ‘Social + Mobile’ with Look at Last 100 Years in...
According to Borrell Associates, by 2017 mobile advertising spend is expected to nearly triple and social media advertising spend is expected to quadruple. But there is no reason for local media to...
View ArticleGordon Borrell: Mobile – The New Path to Traditional Media
Gordon Borrell, CEO of Borrell Associates, is ranked in the top 2% among Gerson Lehrman Group’s 150,000 consultants worldwide and is quoted frequently in The Wall Street Journal, The New York Times, Ad...
View ArticleThe Ugly Catharsis: From Media Company to Marketing Agency
Please join LSA and guest presenter Gordon Borrell, CEO of Borrell Associates, for an exclusive webinar presentation next Thursday, January 9 from 2 pm – 3 pm EST. Hordes of publishers are rushing to...
View ArticleBorrell Shares Tips on Making Move from Media Company to Marketing Agency
During last week’s webinar with Gordon Borrell, CEO of Borrell Associates, he shared insight into the evolving local media space, specifically the transformation of media companies into marketing...
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